MEDIA RELATIONS
Did you know that your customers and audiences are not reading newspapers or watching the news to see who is advertising? Instead, they are gathering ideas and knowledge about events, companies and organizations that are part of the global developmental agenda. Smart companies are building their brands through the power of media relations.
Effective media relations (paid/earned) will guarantee you regular placements and mentions in newspapers, blogs, TV and Radio Shows, and industry newsletters. As a result, your brand/company will get in the spotlight and away from the adverting clutter.
Do you want to get in the media spotlight? Let us help you with the following:
- Drafting prep materials, talking notes, and media training for top executives for media interviews and events.
- Managing and updating the internal media database; building distribution lists to media agencies, influencers, and journalists.
- We can organise and coordinate media events and press briefings.
- Editing and drafting press releases and media statements.
- Suggest innovative ideas for engaging journalists and editors.
- Sending regular press releases/statements during events and campaigns
Do you want to announce job vacancies or distribute press releases, reports, and research findings to journalists or execs in the development sector? We have a database comprising over 1,000 development focussed C-Suite executives, journalists, and editors.
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